- Press - January 14, 2015
FOR IMMEDIATE RELEASE
Dorco® USA Launches Dorco® Prime
The Online Shaving Razors Destination Pays Tribute To Shaving's Past By Launching A Web Site For The Double Edge Shaving Community.
SAN DIEGO, California (January 14, 2015) – Dorco USA announced today the launch of its new online ecommerce web site, www.DorcoPrime.com. The site will feature the Dorco Prime Starter Set as well as Dorco Prime double edge refill blades.
Forged with today's shaving technology and the finest stainless steel, Dorco Prime is a tribute to shaving's past while ushering in modern advances in razor blade manufacturing. Micro precision edges are offered in a double edge setting to offer the smoothest of shaves for any skin or beard type.
Since Dorco's introduction to the U.S. consumer via its ecommerce web site, the products have been widely praised as being superior in quality while offering huge savings when compared to leading brands. In some cases, Dorco's products can be up to 75% less when compared to the shaving products offered by Gillette® or Schick®. And through constant innovation, proprietary technology and exceptional value, the company’s mission is to deliver an unparalleled experience to its new customers in the U.S. This unique value-proposition message is at the heart of the company's slogan–Demand More For Less™. Dorco Prime is the company's latest initiative to speak directly to U.S. and Canadian customers who deserve value without sacrificing quality. The double edge community, with its unique respect towards shaving tradition, is the latest consumer group to benefit from Dorco USA's continued drive to eliminate shaving rip-offs everywhere.
"Acceptance of our razors by the U.S. consumer has been overwhelmingly positive. Within the last few years, there has been a noticeable growth in the number of double edge razor users. With Dorco Prime, we are welcoming this group with the best blades in the industry. Double edge blades are not new to Dorco. In fact, it is how the company started back in 1955. It's the main reason why our double edge blades are preferred by professional barbers and true double edge shavers. We're very excited to introduce this next chapter of our plan to fundamentally change the shaving industry for the better." stated Ken Hill, President of Dorco USA.
About Dorco USA
Headquartered in San Diego, CA, Dorco USA is a leading provider of technologically advanced and superior quality disposable razors, shaving systems and shaving cartridges for men and women. Its product origins date back to 1955 when a small company named Dorco was founded in South Korea. Today, Dorco is Asia’s market leader for disposable shaving products and is a household recognized brand in numerous countries around the world. By strategically aligning with Dorco, Dorco USA has been able to introduce the pinnacle of shaving innovation to the U.S. and Canadian marketplace, including the professional barbers' preferred choice for double edge blades, the world’s first 6 blade shaving systems, as well as the innovative and patented common docking feature. For a comprehensive look at the premier line of Dorco razors, systems and cartridges, consumers are invited to visit www.DorcoUSA.com or the new double edge site, www.DorcoPrime.com.
|Schick® is a registered trademark owned by Energizer® Holdings, Inc.
Gillette® is a registered trademark owned by Procter & Gamble or P&G™.
Dorco® USA is the exclusive U.S. and Canada distributor of Dorco's Pace™ and Shai™ shaving products.